The task was to promote the new range of Hey Duggee branded merchandise being sold exclusively in Sainsbury’s, and I was brought in to manage the creative direction and production of the content shoot for BBC Studies. Services included creative ideation, talent, prop and location scouting, production management, and delivery of assets [as well as making the kiddies feel comfortable on set!] I worked closely with the videographer and animator to ensure the video was delivered within the timeframe and budget constraints.